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Dubai Fashion Week is a permanent feature on the International fashion week circuit alongside London, Paris, Milan, Sydney and New York and others showing new season's collections twice a year to media, buyers and private clientele. Spring/summer collections are held in early November, autumn/winter collections in early April.

In recent years the event has consolidated its role in the region as the Middle East Fashion week.Regularly designers now participate from other fashion centers around the Middle East including Kuwait, Bahrain, Egypt, Lebanon, Qatar, Saudi Arabia, Jordan, Turkey as well as the United Arab Emirates. Designers from Pakistan as well as India have also chosen to show their collections in Dubai. It is like no other fashion week on the International circuit. In addition to being hosted in a city that can only be described as a new age phenomenon the designer collections presented each season are a mix of traditional Arabian culture, modern couture and International ready to wear.

The Middle East also has a great tradition of haute couture dressing with many stylish women from the region being regular VIP guests at the couture shows in Paris each season. Around these discerning private individual buyers, the many socially active residents as well as the growing celebrities of the region, a strong contingent of local haute couture designers has emerged. These designers, many of whom that have now become demi couture designers, are now sort after by many International department store evening wear floors around the world.

Dubai Fashion Week is also proud each season to showcase the most rapidly growing section of the industry regionally which is the unique and innovative ready to wear designers. The event each season also ensures there is a focus on new emerging talent across all the various industry disciplines that participate at Dubai Fashion Week.